Purple Cow

Purple Cow

Transform your Business by Being Remarkable

Downloadable Audiobook - 2011 | Unabridged
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Godin shows business-minded individuals how the principle of the Purple Cow works. It is built around the premise that consumers have seen enough brown cows and they are tired of the same old, same old. But put a purple cow in front of them and they are eager to learn more
Publisher: Prince Frederick, MD : Recorded Books ; [Prince Frederick, Md.] : [Distributed by] OneClick Digital, 2011, p2009
Edition: Unabridged
ISBN: 9781456112875
Branch Call Number: EAUDIOBOOK RBDIGITAL
Characteristics: 1 sound file (3 hr.) : digital

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